Upcycling in the Food & Beverage Industry
Upcycling food has been around for a long time. It is an ancient tradition based on the philosophy of using all you have. Many manufacturers in the industry will have upcycled since day dot; it just wasn’t common to call it out on pack. However, now that consumers are becoming more conscious of reducing waste, there is an exciting opportunity to grow upcycled food.
Learn more about the trend in our full report.
While still a relatively unknown concept to many consumers, interest in upcycled food and drink is certainly on the rise.