Seasonal Delights at Easter

As we reflect on the Easter season just passed, it's evident that 2024 showcased a delightful array of seasonal treats. Despite a slight decrease in launches globally, compared to previous years, classic flavours like hazelnut, alongside newer variations of caramelised and orange-infused options shone. 

Read more of our insights in our report!

Products like Biscoff Hot Cross Buns showcased consumers' appetite for unconventional twists on traditional sweets.