Summer is rapidly approaching, and we all know what that means – peak beverage season! Whether it’s kicking back with a lemonade refresher, sipping on sparkling water or sharing canned cocktails with friends, there’s a beverage for every occasion. The only question that remains is which flavours are going to dominate the beverage world this summer.
Let’s dig into what the summer holds in this latest Trend Report.
Summer is all about experimentation, excitement and fun.
One of the stand-out trends at Natural Products Expo West this year was hydration. From pickle juice shots and hydrating coffee through to gummies promising skin hydration, this claim was spotted everywhere at the Expo.
Amanda Thomas, our Sales & Business Development Manager, and Lauren Robinson, our Marketing Executive, were recently lucky enough to head over to California for the annual Natural Health Products Expo West conference.
As we bid farewell to another Easter season, it's clear that innovation and creativity continue to drive excitement and engagement within the confectionery and bakery landscape.
