27/09/2022
What’re the hottest beverage flavours of summer 2022/2023? Let’s dig into what the summer holds in this month’s Trend Report.
WattsUp Trend Watch – Robusta Revolution
10/06/2022
As climate change threatens the production of Arabica coffee, Robusta coffee will step into the spotlight. However, matching the flavour profile of Arabica coffee will prove a challenge for beverage brands.
What to Consider When Fortifying an Oat Beverage
2/03/2022
When it comes to the fortification of an oat beverage, it can be tricky to know what you can and can’t use to abide by FSANZ. Our expert food technologist Grace, has you covered!
Alcohol-Free Beverages: A Year in Review
22/12/2021
Gone are the days of sickly-sweet mocktails or club sodas – alcohol-free options have exploded in 2021. Find out what the biggest changes were for this trending category, and see our predictions for what’s next.
WattsUp Trend Watch – Cutting-Edge Caffeination
06/10/2021
In this Trend Watch report, we look at how coffee brands are differentiating their offerings through both indulgence and functionality. Consumers are looking for more than just a standard cup of coffee, and brands have heard their demands loud and clear!
WattsUp Trend Watch: Alcohol-Free Drinks
09/12/2020
Our last Trend Watch report looked at low-alcohol beverages. But what about no-alcohol? Sophisticated booze-free options are also on the rise. Read on to find out more!
WattsUp Trend Watch: Boozy Summer Sips
12/11/2020
The warmer weather is finally here, and with it comes a fresh new wave of summer drinks. From refreshing ‘hard’ seltzers through to boozy kombucha, the focus is on low-alcohol drinks with health attributes to boot.
WattsUp Trend Watch: Sugar Reduction
05/10/2020
Brands in Australia and New Zealand are coming under increased pressure to reduce the sugar content of their products. This article looks at the data surrounding the sugar reduction debate, and how some companies are tackling this challenge.
WattsUp Trend Watch: Gut Health
26/05/2020
Awareness of the importance of gut health has grown exponentially in recent years. Download this article for further information on the trajectory of this trend.